Agribusiness

Promoting Australian horticulture in Indonesia

blueberries

Federal Assistant Minister to the Deputy Prime Minster, Luke Hartsuyker, has championed agricultural trade opportunities for Australian horticultural industries while in Jakarta for Indonesia–Australia Business Week.

Federal Minister Hartsuyker participated in an in-store horticulture promotion at Modena Cooking Studio to showcase Australian summerfruit, as part of the award-winning Australia Now! In Season campaign, and said there were opportunities to build on a strong relationship with our close neighbour.

“Indonesia is our third largest market for fruit exports, worth $92 million in 2015-16,” Minister Hartsuyker said.

“This visit provided a valuable opportunity to strengthen Australia’s relationship with our Indonesian trading partners and promote mutually beneficial commercial opportunities.

“The Australia Now! In Season campaign involves a series of in-store horticulture promotions with retail partners overseas, as different commodities come into season over the course of 2017.

“Initially launched in three markets in 2014-15, the campaign has grown to eight markets in 2016-17, with support from the NSW and Victorian governments and Austrade, and Australia’s five largest fruit exporting peak industry bodies—cherries, apple and pear, citrus, grapes and summerfruit.

“We showcased some great Australian fruit, including plums, table grapes and blueberries.

“Our delegation of industry and government representatives also participated in a horticulture round table, where discussions centred on areas where we could adjust policy and regulatory settings to improve our trade in horticultural products.

“I am eager to promote trade opportunities for Australian businesses as widely as possible.

“If we can enhance market access for our premium horticultural products, we create the right conditions for small businesses to expand their operations, employ more Australian workers and make greater contributions to their local economies.

“It is win–win, ensuring a steady supply of safe and quality horticultural products to our trading partners.”

The Australian government is offering grants for projects aimed at promoting cooperation in accessing international markets through the Agricultural Trade and Market Access Cooperation (ATMAC) programme.

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